It all happened around a table full of ramen. And by the time we got the bill, the Analog team had a concept to run with. It was late in the Summer of 2018 and we were spitballing ideas for what kind of thank you gift we could give our clients at the end of the year. A hot topic at the time was digital detoxing due to society's addiction to mobile devices. As an agency, we tend to promote as much 'analog thinking' as possible. Concepting ideas and gathering thoughts on paper first, before you transition onto a computer. We value time away from a screen.
