Portwood
01. OVERVIEW
23 Acres of Home and Nature in Port Moody, Nurtured.
Welcome to a conscious approach to living where modern architecture thrives in balance with the natural habitat that surrounds it. Portwood is a $1.1 billion dollar master plan development positioned in the centre of a vastly untouched 23 acre green district and optimally connected to the thriving and trendy community of Port Moody. Portwood is a rare exercise in constraint. An ode to Mother Nature. Edgar's intention was to develop the land surrounding the residences as little as possible.
Our job was to create a brand that visually communicated this story of 'forest first'. It was a tremendous benefit to homebuyers knowing that this entire community would be sustainably built and embedded into a natural landscape with parks, trails and forest environments. Portwood achieved density without sacrificing precious habitats.
We designed the brand to be active, dynamic and full of adventure. It had to, in symbolic form, embody a lot of pride and meaning for the Portwood community. Choosing to live here means choosing to support the environment.
